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The Eiger

The Eiger (3,970 m (13,025 ft)) is a mountain in the Bernese Alps in Switzerland. The first ascent was made by Swiss guides Christian Almer and Peter Bohren and Irishman Charles Barrington who climbed the west flank in 1858. The north face remained unclimbed until 1938 when it was tackled by a German-Austrian group. Since …
Daily Mail to raise price due to decreasing advertising spend

Associated Newpapers has announced today they are intending to increase the price of the Daily Mail’s Monday to Friday editions from 50 – 55p, changes to start on Monday. The weekend editions will remain at the same price. The increase in cover price is an attempt to compensate falling advertising spend which from April to …
Outdoor industry closes the year up 1%, Digital up 28%

Jan 30, 2012. The Outdoor Media Centre today announces that UK outdoor revenues for the period October-December 2011 reached £256.4m, up 1.4% year on year. Revenue for the full year 2011 was £886.3m, with the outdoor industry finishing the year off with 1% growth on 2010. Mike Baker, CEO of the Outdoor Media Centre said: …
Opt in, opt out of online advertising?

From June 2012, internet users will be shown a new on-screen icon that will allow them to opt out of targeted advertising, following a surge of complaints. The new symbol which features the letter “I” inside a triangle will be put on ads that have been generated by “cookies”. Companies can direct their display ads …